New Site to Raise the Profile of the 'Original Seaside Resort'

20th February 2018

Categories: Our News

One of the UK's most famous seaside resorts has returned to New Mind | tellUs for the development of a brand new enhanced site and ongoing SEO support. 

Weston-super-Mare is the original seaside resort, located on the Somerset coast in the South West of England.  The town is steeped in Victorian history, dominated by its fabulous beach and offers a host of events and attractions, catering for all interests.

Weston-super-Mare was one of the first destinations to upgrade to a new responsive design from New Mind | tellUs back in May 2013.  The destination is now preparing to continue to raise its profile with a new design, larger imagery and some of the latest trip planning and booking features and functionality from New Mind | tellUs.

The destination's 'Love Weston' branding will be replaced with a new 'Visit Weston-super-Mare' brand identity, consistent with the URL of the new site and current trends in destination marketing.  The ever-popular Featured Items functionality will play a key role in boosting exposure for some of the area's tourism businesses.  A combination of the new improved What's Nearby map, plus the Mobile Map Link which allows the user to click on a weblink next to the map on the product page to be directed to Google Maps  (Android) or Apple Maps (iphone) means that the visitor can fully exploit the tourism potential of their location.

Search engine optimisation has been fundamental to the site's success since its launch.  Within its first year the site had achieved a massive 710% growth in organic traffic and top 3 rankings for a range of competitive keywords.  The destination has now committed to an initial 12 month SEO support project with New Mind | tellUs to build on the momentum achieved to date and to combat any turbulence in visitor traffic post-launch.

Ellie Allen-Somers, Tourism Marketing Officer stated: "We are delighted to be working with New Mind | tellUs on the development of the new website for Weston-super-Mare."


October 2020

September 2020

August 2020

July 2020

June 2020

May 2020

April 2020

March 2020

February 2020

January 2020

December 2019

November 2019

October 2019

September 2019

August 2019

July 2019

June 2019

May 2019

April 2019

March 2019

February 2019

January 2019

December 2018

November 2018

October 2018

September 2018

August 2018

July 2018

June 2018

May 2018

April 2018

March 2018

February 2018

January 2018