Change is a key fact of life in business today, especially when it comes to travel. Destination marketers with the ability to adapt and handle that change, even master it, are going to be the ones i..
User generated content (UGC) is generally regarded as the most authentic and influential content by consumers and for the travel industry, its influence is growing. These findings are backed up b..
Overtourism has been a growing issue around the world in recent years, with Venice, Amsterdam, Barcelona and Iceland to name a few, all having been in the spotlight for the wrong reasons. Althoug..
For most of our DMOs, blogs are already an integral part of their content marketing strategies and are regarded by some to present a smarter way to invest their marketing budgets. With experientia..
Following our blog last month on Facebook Recommendations , two new Facebook features have appeared on their mobile app which could influence where people travel and the things that they do when the..
A new travel planning tool has been rolled out by Facebook, helping users to get a little more help from their friends when it comes to recommendations on where to stay, visit, eat and drink...
New Mind | tellUs partner and award-winning social media agency, Digital Visitor has released a free whitepaper which promises to make essential reading for our DMOs. Since the beginning of 2015..
Many destinations are already achieving high engagement using image based social media tools such as Instagram but what about Snapchat? Should destinations be taking more notice of it as a means o..
2016 is predicted to be an interesting year for the travel sector. We've been trawling the media for some of the key trends which we think will make an impact, both on our customers and visitors t..
At the beginning of this year Google and Twitter announced they were partnering up to include tweets in Google’s search results. This was launched first on mobile in May 2015 and later on desktop i..
