As COVID-19 restrictions begin to relax at different rates across the world, we’re pleased to report that we’re seeing a wave of travel interest returning in the form of an increase in organic we..
There is no doubt we’re in uncertain times. But as destination marketers, how we act now and prepare for the future will set us apart when this turns around. Continuing to optimise now means yo..
Things seem to be changing on a daily basis, sometimes even hourly. Working from home and social distancing are quickly becoming the new normal for now, resulting in less traffic on the streets, i..
The recently revamped Google Discover feed is gaining traction fast, with some content publishers experiencing a boost in their visitor traffic in the last few months. So what is Google Discover an..
This month we feature a blog on a subject which is close to our hearts, particularly for members of the Simpleview SEO team. We hope that you’ll be able to share it with your providers and achieve ..
For DMOs aiming to boost exposure to international markets, the development of dedicated language sites for your target countries should be a key component of any digital strategy. Let's look at th..
The search environment is changing and consumer behavior is driving those changes, with Google increasingly ranking sites based on visitors' time on page and content which is able to fulfil use..
Administering events is an ongoing and slightly arduous task for all of our DMO clients, but the importance of this type of tourism product cannot be ignored. A look at the analytics across ou..
For most of our DMOs, blogs are already an integral part of their content marketing strategies and are regarded by some to present a smarter way to invest their marketing budgets. With experientia..
Software provider, SearchMetrics has just revealed the results of some interesting research into the way that Google displays its search results compared to 5 years ago. We've taken a look at th..
