As COVID-19 restrictions begin to relax at different rates across the world, we’re pleased to report that we’re seeing a wave of travel interest returning in the form of an increase in organic we..
Change is a key fact of life in business today, especially when it comes to travel. Destination marketers with the ability to adapt and handle that change, even master it, are going to be the ones i..
There is no doubt we’re in uncertain times. But as destination marketers, how we act now and prepare for the future will set us apart when this turns around. Continuing to optimise now means yo..
Things seem to be changing on a daily basis, sometimes even hourly. Working from home and social distancing are quickly becoming the new normal for now, resulting in less traffic on the streets, i..
The recently revamped Google Discover feed is gaining traction fast, with some content publishers experiencing a boost in their visitor traffic in the last few months. So what is Google Discover an..
This month we feature a blog on a subject which is close to our hearts, particularly for members of the Simpleview SEO team. We hope that you’ll be able to share it with your providers and achieve ..
The search environment is changing and consumer behavior is driving those changes, with Google increasingly ranking sites based on visitors' time on page and content which is able to fulfil use..
Software provider, SearchMetrics has just revealed the results of some interesting research into the way that Google displays its search results compared to 5 years ago. We've taken a look at th..
Google's new one-stop trip planning tool, Destinations on Google is currently generating a buzz in the travel world so we thought we should look into it further... Developed in response to Google'..
At the beginning of this year Google and Twitter announced they were partnering up to include tweets in Google’s search results. This was launched first on mobile in May 2015 and later on desktop i..
